Pantone Color of the Year 2020: Classic Blue

Pantone Color Institute is one of the most important authorities in color and design. Each year, the famous institute announces the most influential color, the one that best represents the present moment. Behind its choice, it’s a powerful motivation that includes social and environmental issues, political and economic global status, lifestyle trends, and cultural behaviors.

Pantone Color of the Year 2020 is Classic Blue, a color that inspires calm and confidence, elegance and serenity, peaceful thoughts and deep reflections. In the following period, you’ll see it in graphic design, fashion, real estate, decorations, and photography. It’s the main trend of the year and all industries will embrace it. But Classic Blue is more than a trend; it’s an inspiration. And what better color you can choose for a photo session by the ocean?

Classic Blue for a family photo session

Choose matching blue outfits for a family photo session on the beach. Use different shades of blue to complement the golden sand and the ocean as a background. You’ll blend in the landscape and create an artistic image that enhances your holiday happiness and family connection. Classic Blue speaks about trust and confidence.

Studio Em - color of the year 01.jpg

A love story in blue

In the peaceful Mexican landscape, choose blue for a couple photo session. Allow yourself a mindful moment by the ocean, in a relaxed outfit that enhances your natural beauty. It doesn’t matter how old you are. All that matters is your inner beauty, love, and respect for each other. Classic Blue is the perfect choice for a romantic getaway. Take some time to quiet your mind, admire the sunset, and embrace the infinite evening sky.

A blue babymoon

Expecting a baby is a beautiful period of your life and you should celebrate it. Plan a babymoon and choose blue for a calm mindset and a serene atmosphere. Classic Blue gives you confidence and courage. Its profound meaning supports you in this amazing journey and creates just the mood you need.

A timeless and enduring blue hue, PANTONE 19-4052 Classic Blue is elegant in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of the thought-provoking PANTONE 19-4052 Classic Blue highlight our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era. – Pantone Color Institute

Studio Em - color of the year 05.jpg

The outfit you choose for a photo session should be comfortable and following your personality. Create a narrative and consider every element of the story, from location, time of the day, attitude, and mood. For a modern and elegant approach, Classic Blue will serve you well. Plus, it’ll create the peaceful and protective atmosphere you need to blossom.